{"id":10221,"date":"2025-05-17T20:43:58","date_gmt":"2025-05-17T18:43:58","guid":{"rendered":"https:\/\/africafashiontour.com\/the-colors-presents-the-b2b-conference-for-multicultural-beauty\/"},"modified":"2025-05-17T20:43:58","modified_gmt":"2025-05-17T18:43:58","slug":"the-colors-presents-the-b2b-conference-for-multicultural-beauty","status":"publish","type":"post","link":"https:\/\/africafashiontour.com\/en\/the-colors-presents-the-b2b-conference-for-multicultural-beauty\/","title":{"rendered":"The Colors presents the B2B conference for multicultural beauty"},"content":{"rendered":"<p data-sourcepos=\"9:1-9:661\">The <strong>multicultural beauty<\/strong> market is booming, and the companies that can anticipate its changes and understand its specificities will be tomorrow&#8217;s leaders. For industry professionals, The Colors is organizing an exceptional B2B conference on May 22, a key event for deciphering trends, forging strategic partnerships and exploring innovative solutions. This event promises to be a real business gas pedal, a unique opportunity for brands, suppliers, distributors and designers to position themselves advantageously in this dynamic and constantly evolving market.  <\/p>\n<h2 data-sourcepos=\"11:1-11:78\">Why take part in this B2B meeting for multicultural beauty?<\/h2>\n<p data-sourcepos=\"13:1-13:418\">The Colors, renowned for its expertise and network in the beauty industry, offers a day rich in content and exchanges. If you&#8217;ve ever attended a The Colors business dinner or conference, you know that each meeting is meticulously prepared to foster <strong>strategic connections<\/strong>, the emergence of <strong>innovative projects<\/strong> and the exploration of<strong>new ideas<\/strong>. <\/p>\n<p data-sourcepos=\"15:1-15:42\">May 22 will be a crucial day for :<\/p>\n<ul data-sourcepos=\"17:1-21:0\">\n<li data-sourcepos=\"17:1-17:70\"><strong>Anticipating changes<\/strong> in the multicultural beauty sector.<\/li>\n<li data-sourcepos=\"18:1-18:55\"><strong>Rethink your<\/strong> sales and marketing <strong>priorities<\/strong>.<\/li>\n<li data-sourcepos=\"19:1-19:72\"><strong>Activate concrete opportunities<\/strong> through targeted meetings.<\/li>\n<li data-sourcepos=\"20:1-21:0\"><strong>Talk to the key players<\/strong> shaping the future of beauty.<\/li>\n<\/ul>\n<h3 data-sourcepos=\"22:1-22:82\">Detailed program: workshops, conferences and networking<\/h3>\n<p data-sourcepos=\"24:1-24:100\">The day will be structured around three main events, each meeting specific needs:<\/p>\n<h4 data-sourcepos=\"26:1-26:94\">Morning: Workshops &#8211; For the curious and the creative<\/h4>\n<p data-sourcepos=\"28:1-28:261\">Morning workshops, in small groups (seating limited to 8), offer in-depth immersion in key topics. These interactive sessions are ideal for professionals wishing to acquire cutting-edge skills and exchange ideas with experts. <\/p>\n<ul data-sourcepos=\"30:1-38:0\">\n<li data-sourcepos=\"30:1-33:0\">\n<p data-sourcepos=\"30:3-30:39\"><strong>Skin and hair care :<\/strong><\/p>\n<ul data-sourcepos=\"31:5-33:0\">\n<li data-sourcepos=\"31:5-31:210\"><strong>Formulating for all skin tones<\/strong> &#8211; with Imen Jerbi &amp; Jeanne Pouh\u00e9: A practical workshop to master the art of inclusive formulation, responding to the specific needs of all skin tones.<\/li>\n<li data-sourcepos=\"32:5-33:0\"><strong>Innovating for textured hair<\/strong> &#8211; with Y\u00e9b\u00e9 Diouf &amp; Diogou Dram\u00e9: Discover the latest advances in hair care for textured hair, from formulation to distribution.<\/li>\n<\/ul>\n<\/li>\n<li data-sourcepos=\"34:1-38:0\">\n<p data-sourcepos=\"34:3-34:30\"><strong>Business development :<\/strong><\/p>\n<ul data-sourcepos=\"35:5-38:0\">\n<li data-sourcepos=\"35:5-35:253\"><strong>The market is changing, and what about you?<\/strong>  &#8211; with Claire Marty (NielsenIQ): An in-depth analysis of market trends and strategies for adapting to new consumer demands. (SEO keyword: <strong>Tendances march\u00e9 beaut\u00e9 multiculturelle<\/strong>) <\/li>\n<li data-sourcepos=\"36:5-36:293\"><strong>When beauty misses out on its most promising market<\/strong> &#8211; with Ammin Youssouf and Haweya Mohamed: An essential reflection on missed opportunities and strategies to better address the multicultural market. (SEO keyword: <strong>Potential multicultural beauty market<\/strong>) <\/li>\n<li data-sourcepos=\"37:5-38:0\"><strong>What if your brand became a &#8220;beauty equipment supplier&#8221; for athletes?<\/strong>  &#8211; With Laura Flessel &amp; Paoline Ekambi: An original, innovative approach to exploring new market segments.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h4 data-sourcepos=\"39:1-39:99\">Afternoon: Conference &#8211; Where ideas become strategy<\/h4>\n<p data-sourcepos=\"41:1-41:175\">The afternoon will be devoted to short, inspiring, business-oriented talks, to decipher the dynamics of the multicultural market and identify the levers for growth.<\/p>\n<ul data-sourcepos=\"43:1-47:0\">\n<li data-sourcepos=\"43:1-43:157\"><strong>Sourcing &amp; creation: Morocco, from terroir to formula:<\/strong> Focus on the riches of the Moroccan terroir and their potential for the beauty industry.<\/li>\n<li data-sourcepos=\"44:1-44:242\"><strong>Skincare &amp; Haircare: reconciling supply and demand in the face of specific expectations too often ignored:<\/strong> A crucial discussion on the importance of inclusivity and personalization in skin and hair care.<\/li>\n<li data-sourcepos=\"45:1-45:322\"><strong>Marketing &amp; distribution: deciphering new multicultural consumer habits, between digital consulting, influence and personalization:<\/strong> Analysis of effective marketing and distribution strategies to reach multicultural consumers. (SEO keyword: <strong>Marketing beaut\u00e9 multiculturelle<\/strong>) <\/li>\n<li data-sourcepos=\"46:1-47:0\"><strong>Perfumery: opening up imaginations to new olfactory narratives with committed independent houses:<\/strong> Exploring new trends and opportunities in the perfumery sector.<\/li>\n<\/ul>\n<p data-sourcepos=\"48:1-48:40\">This rhythmic sequence is designed to :<\/p>\n<ul data-sourcepos=\"50:1-53:0\">\n<li data-sourcepos=\"50:1-50:32\"><strong>Challenge your certainties.<\/strong><\/li>\n<li data-sourcepos=\"51:1-51:44\"><strong>Spot weak<\/strong> market <strong>signals<\/strong>.<\/li>\n<li data-sourcepos=\"52:1-53:0\"><strong>Turn your insights into growth drivers.<\/strong><\/li>\n<\/ul>\n<h4 data-sourcepos=\"54:1-54:97\">Networking Cocktail<\/h4>\n<p data-sourcepos=\"56:1-56:305\">From 6pm to 8pm, a networking cocktail party in a friendly, fragrant atmosphere will provide an opportunity to meet brand founders, decision-makers and creative talents. It&#8217;s often in these privileged moments that <strong>future collaborations<\/strong> and <strong>strategic partnerships<\/strong> are born. <\/p>\n<h4 data-sourcepos=\"58:1-58:52\">Practical information<\/h4>\n<ul data-sourcepos=\"60:1-64:0\">\n<li data-sourcepos=\"60:1-60:24\"><strong>Date:<\/strong> May 22, 2025<\/li>\n<li data-sourcepos=\"61:1-61:27\"><strong>Location:<\/strong> Philanthro-Lab<\/li>\n<li data-sourcepos=\"62:1-62:22\"><strong>Places are limited.<\/strong><\/li>\n<li data-sourcepos=\"63:1-64:0\"><strong>Registration:<\/strong> <a href=\"https:\/\/www.thecolo.rs\/\">www.thecolo.rs <\/a> <\/li>\n<\/ul>\n<p data-sourcepos=\"67:1-67:437\">The Colors B2B Conference is more than just an event. It&#8217;s a <strong>day to evolve your strategy<\/strong>, an <strong>event to broaden your perspectives<\/strong> and a <strong>community to move forward<\/strong>. Don&#8217;t miss this unique opportunity to connect with key players in the <strong>multicultural beauty<\/strong> market. Register now and secure your place at this must-attend event.   <\/p>\n<hr>\n<p data-sourcepos=\"67:1-67:437\">Read also<\/p>\n<ul>\n<li data-sourcepos=\"67:1-67:437\"><a href=\"https:\/\/africafashiontour.com\/en\/the-colors-conference-on-the-potential-of-the-beauty-business\/\">The Colors conference on the potential of the beauty business<\/a><\/li>\n<li data-sourcepos=\"67:1-67:437\"><a href=\"https:\/\/africafashiontour.com\/en\/explore-the-potential-of-the-beauty-market-with-the-colors-agency\/\">Explore the potential of the beauty market with The Colors agency<\/a><\/li>\n<li data-sourcepos=\"67:1-67:437\"><a href=\"https:\/\/africafashiontour.com\/en\/the-ultimate-guide-to-invisible-effective-sunscreens\/\">The ultimate guide to invisible, effective sunscreens<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The first day of B2B conferences dedicated to multicultural beauty is a unique opportunity to talk to experts in the beauty sector and understand the impact of integrating diversity into both formulations and advertising campaigns.<\/p>\n","protected":false},"author":2,"featured_media":9724,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[155],"tags":[],"class_list":["post-10221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"_links":{"self":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts\/10221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/comments?post=10221"}],"version-history":[{"count":0,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts\/10221\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/media\/9724"}],"wp:attachment":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/media?parent=10221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/categories?post=10221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/tags?post=10221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}