{"id":12657,"date":"2026-04-08T13:05:51","date_gmt":"2026-04-08T11:05:51","guid":{"rendered":"https:\/\/africafashiontour.com\/mame-dorine-gueye-founder-of-the-media-etoile-africaine\/"},"modified":"2026-04-08T21:01:05","modified_gmt":"2026-04-08T19:01:05","slug":"mame-dorine-gueye-founder-of-the-media-etoile-africaine","status":"publish","type":"post","link":"https:\/\/africafashiontour.com\/en\/mame-dorine-gueye-founder-of-the-media-etoile-africaine\/","title":{"rendered":"Mame Dorine Gueye, founder of the media Etoile Africaine"},"content":{"rendered":"<hr>\n<p><iframe id=\"ausha-fcfl\" style=\"border: none; width: 100%; height: 220px;\" src=\"https:\/\/player.ausha.co\/?showId=qxYJmIJ4O3gr&amp;color=%23000000&amp;multishow=false&amp;playlist=false&amp;dark=false&amp;t=0&amp;podcastId=8zQ34t1qjmx3&amp;v=3&amp;playerId=ausha-fcfl\" name=\"Ausha Podcast Player\" height=\"220\" frameborder=\"0\"><\/iframe><script src=\"https:\/\/player.ausha.co\/ausha-player.js\"><\/script><\/p>\n<hr>\n<p><span data-path-to-node=\"9,0\">In the African media world, certain names resonate because of their ability to forge links across borders. Mame Dorine Gueye is one of them.   <\/span><span data-path-to-node=\"9,2\"><span class=\"citation-117\">A media professional for two decades, she embodies this new generation of leaders who are no longer content to simply disseminate information, but are committed to building a visual and narrative legacy for the continent.<\/span><\/span><span data-path-to-node=\"9,4\">.<\/span><\/p>\n<h2 data-path-to-node=\"10\">A career forged by technical mastery<\/h2>\n<p id=\"p-rc_e9271fc38f1829f7-46\" data-path-to-node=\"11\"><span data-path-to-node=\"11,0\">Yet nothing predestined Dorine for a career at the top of the audiovisual world. <\/span><span data-path-to-node=\"11,2\"><span class=\"citation-116\">After completing a degree in Applied Foreign Languages in Orl\u00e9ans, she felt the need to change her career path, for lack of a clear vocation during her high school years in Senegal.<\/span><\/span><span data-path-to-node=\"11,4\">. <\/span><span data-path-to-node=\"11,6\"><span class=\"citation-115\">It was during a stay in London that something clicked: encouraged by her brother-in-law, she turned to journalism before branching out into a more versatile training course in video production techniques.<\/span><\/span><\/p>\n<p data-path-to-node=\"11\"><span data-path-to-node=\"12,0\">This strategic choice makes her a true &#8220;conductor&#8221; of the image. <\/span><span data-path-to-node=\"12,2\"><span class=\"citation-114\">As a production manager, she learns to master the entire chain: from budget design to technical production, right through to final broadcast.<\/span><\/span><span data-path-to-node=\"12,4\">. <\/span><span data-path-to-node=\"12,6\"><span class=\"citation-113\">This expertise opened the doors to some of the biggest newsrooms, including TFM in Senegal, before she joined the Canal+ group in 2014 to launch the pan-African channel A+.<\/span><\/span><span data-path-to-node=\"12,8\">.<\/span><\/p>\n<p data-path-to-node=\"11\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-12647\" src=\"https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/2-1.png\" alt=\"Youssou Ndour on the cover of Etoile Africaine magazine\" width=\"819\" height=\"1024\" srcset=\"https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/2-1.png 819w, https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/2-1-480x600.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 819px, 100vw\" \/><\/p>\n<h3 data-path-to-node=\"13\">The birth of a committed medium<\/h3>\n<p id=\"p-rc_e9271fc38f1829f7-48\" data-path-to-node=\"14\"><span data-path-to-node=\"14,1\"><span class=\"citation-112\">During her years as director of programs for A+ Afrique and A+ Ivoire, Dorine traveled the continent, meeting with creators, entrepreneurs and intellectuals.<\/span><\/span><span data-path-to-node=\"14,3\">. <\/span><span data-path-to-node=\"14,5\"><span class=\"citation-111\">It was here that a frustration was born: that of not being able to offer a platform to all this talent, due to a lack of space or accessible advertising budgets.<\/span><\/span><span data-path-to-node=\"14,7\">.<\/span><\/p>\n<p data-path-to-node=\"14\"><span data-path-to-node=\"15,1\"><span class=\"citation-110\">In 2022, she took the plunge and launched her own media, supported by the magazine <\/span><i data-path-to-node=\"15,1\" data-index-in-node=\"79\"><span class=\"citation-110\">\u00c9toile Africaine<\/span><\/i><\/span><span data-path-to-node=\"15,3\">. <\/span><span data-path-to-node=\"15,5\"><span class=\"citation-109\">Although the adventure began on the digital front with a YouTube channel and a webmagazine, Dorine quickly bucked the trend by launching a print version.<\/span><\/span><span data-path-to-node=\"15,7\">. <\/span><span data-path-to-node=\"15,9\"><span class=\"citation-108\">&#8220;We still need to touch ourselves, to see our image engraved on a medium&#8221;, she explains, emphasizing that the African reality remains deeply attached to the physical object and the prestige of print.<\/span><\/span><span data-path-to-node=\"15,11\">.<\/span><\/p>\n<p data-path-to-node=\"14\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-12651\" src=\"https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/1-1.png\" alt=\"Etoile Africaine media\" width=\"819\" height=\"1024\" srcset=\"https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/1-1.png 819w, https:\/\/africafashiontour.com\/wp-content\/uploads\/2026\/04\/1-1-480x600.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 819px, 100vw\" \/><\/p>\n<h3 data-path-to-node=\"16\">A bridge between cultures and generations<\/h3>\n<p id=\"p-rc_e9271fc38f1829f7-50\" data-path-to-node=\"17\"><span data-path-to-node=\"17,1\"><span class=\"citation-107\">Dorine&#8217;s editorial line is clear: above all, we value people and their life stories.<\/span><\/span><span data-path-to-node=\"17,3\">. Its bimonthly magazine is not limited to French-speaking Africa.  <\/span><span data-path-to-node=\"17,5\"><span class=\"citation-106\">Its ambition is to integrate English-speaking sections, and it has already forged strong partnerships with the diaspora, notably through a Senegalese-Guadeloupean association to showcase the talents of the West Indies.<\/span><\/span><span data-path-to-node=\"17,7\">.<\/span><\/p>\n<p data-path-to-node=\"17\"><span data-path-to-node=\"18,0\">Beyond publishing, Dorine is a grassroots activist. <\/span><span data-path-to-node=\"18,2\"><span class=\"citation-105\">Vice-president of the Senegal chapter of the African Women Leaders Network, she is committed to women&#8217;s leadership and major social causes such as menstrual hygiene and the fight against HIV.<\/span><\/span><span data-path-to-node=\"18,4\">. <\/span><span data-path-to-node=\"18,6\"><span class=\"citation-104\">For her, a woman&#8217;s success is a driving force for her entire community.<\/span><\/span><span data-path-to-node=\"18,8\">.<\/span><\/p>\n<h3 data-path-to-node=\"19\">A forward-looking vision<\/h3>\n<p id=\"p-rc_e9271fc38f1829f7-52\" data-path-to-node=\"20\"><span data-path-to-node=\"20,1\"><span class=\"citation-103\">Today, with more than 22 publications to his credit, <\/span><i data-path-to-node=\"20,1\" data-index-in-node=\"52\"><span class=\"citation-103\">\u00c9toile Africaine<\/span><\/i><span class=\"citation-103\"> has become a quality label, present in airports and bookshops from Mali to C\u00f4te d&#8217;Ivoire, via Paris.<\/span><\/span><span data-path-to-node=\"20,3\">. <\/span><span data-path-to-node=\"20,5\"><span class=\"citation-102\">In addition to telling stories, \u00c9toile Africaine organizes conferences, such as the &#8220;Language&#8221; series, and accompanies major events such as the Salon des industries africaines.<\/span><\/span><span data-path-to-node=\"20,7\">.<\/span><\/p>\n<p data-path-to-node=\"20\"><span data-path-to-node=\"21,1\"><span class=\"citation-101\">By unearthing these &#8220;invisible talents&#8221; who don&#8217;t necessarily make the headlines of traditional newspapers, Mame Dorine Gueye has established herself as a major player in African communications.<\/span><\/span><span data-path-to-node=\"21,3\">. His secret?  <\/span><span data-path-to-node=\"21,5\"><span class=\"citation-100\">Transform every interview into a lasting human bond, proving that in the all-digital age, proximity and authenticity remain the best outreach strategies.<\/span><\/span><span data-path-to-node=\"21,7\">.<\/span><\/p>\n<hr>\n<p data-path-to-node=\"20\">Read also<\/p>\n<ul>\n<li data-path-to-node=\"20\"><a href=\"https:\/\/africafashiontour.com\/en\/marie-jeanne-serbin-thomas-editor-in-chief-brune-magazine\/\">Marie-Jeanne Serbin Thomas, editor-in-chief, Brune Magazine<\/a><\/li>\n<li data-path-to-node=\"20\"><a href=\"https:\/\/africafashiontour.com\/en\/dan-hastings-fashion-journalist\/\">Dan Hastings, fashion journalist<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Mame Dorine Gueye, a former program director with the Canal+ group and a key figure in pan-African broadcasting, has swapped the comforts of the big networks for an entrepreneurial adventure. By launching the magazine \u00c9toile Africaine, she has made it her mission to shine the spotlight on those &#8220;invisible talents&#8221; who make the heart of the continent beat faster.   <\/p>\n","protected":false},"author":2,"featured_media":12644,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[135,140],"tags":[],"class_list":["post-12657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-news","category-podcast-en"],"_links":{"self":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts\/12657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/comments?post=12657"}],"version-history":[{"count":2,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts\/12657\/revisions"}],"predecessor-version":[{"id":12691,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/posts\/12657\/revisions\/12691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/media\/12644"}],"wp:attachment":[{"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/media?parent=12657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/categories?post=12657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/africafashiontour.com\/en\/wp-json\/wp\/v2\/tags?post=12657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}