Africa Fashion Tour le journal de la mode africaine. Jk Dressing Collection

Business

Master the keys to franchise development in Africa

Master the keys to franchise development in Africa

The African continent is brimming with opportunities for companies wishing to expand into franchising. An intensive training course, organized in Paris on March 18, 2025, the day after Franchise Expo Paris, is specially designed to equip current and future franchisors and master-franchisees in sub-Saharan Africa. Find out how to build a successful franchise network.

Can we talk about African luxury?

Can we talk about African luxury?

In recent years, the African continent has witnessed a veritable revolution in the world of fashion and luxury. More and more African designers are emerging on the international scene, redefining the standards of the global luxury market.

Lapaire, a pan-African eyewear brand

Lapaire, a pan-African eyewear brand

Lapaire doesn’t just sell glasses. The brand is working to improve visual health in Africa with a range of affordable, stylish eyewear. With a well-defined strategy, Lapaire is well on its way to becoming a major player in the African eyewear market.

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