Made in Africa, a responsible luxury?
Purist entrepreneurs who claim to be “100% Made in Africa”, develop collections whose materials are manufactured on the continent, thus helping to preserve know-how by considering the entire value chain.
Purist entrepreneurs who claim to be “100% Made in Africa”, develop collections whose materials are manufactured on the continent, thus helping to preserve know-how by considering the entire value chain.
The clientele is diverse, demanding and loyal. They include expatriates, the visiting diaspora, the Nigerian and African elite, and businessmen and women from Europe, the United States, China, Japan and India.
An expert in storytelling and content creation, Queen Elizabeth Ihowa shares her vision of African fashion from the perspective of a woman who has lived on both continents and had the opportunity to travel the world.
Paris-based entrepreneur Rabi Taabara Yansané embodies the fusion of fashion and design. Originally from Guinea and Senegal, she has followed an atypical geographical path, living in Germany, Japan and now France.
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